Top 5 2023 New Year’s Resolutions
And now, we bid adieu to 2022. As we approach huge development and growth here in Pilot Point, we are ready to help your business get off the ground, or continue to help you grow and flourish. Either way, let’s set some achievable business resolutions, ready to make 2023 the best year yet for you and your small business!
- Communicate more effectively with your customers
How do your primary customers like to be contacted? Do they prefer an in-person meeting to see how you can help them, is it a newsletter or email blast, or is social media the ticket to keep them informed and engaged?
Communication should be a primary focus of your marketing plan, and January is a great month to take a look at that and revamp if it necessary. Check out these great tips from Business.com on establishing your branding and your digital marketing plans and really start drumming up that business!
If social media is going to be part of your marketing plans (and quite frankly, it absolutely should be), check out our series on Social Media for Your Business! Part 1: Pick Your Social Media | Part 2: Go All In on Imagery
(Also, psst: don’t forget about your internal communications as well. Keeping in touch with your employees on their needs and ideas is a great way to keep your top assets happy.)
- Use the MDD Resources
We here at the Pilot Point Municipal Development District want to help you. It’s true. And this site that you’re currently on (developpilotpoint.com, in case you clicked over from a link elsewhere) is chock full of great help for you to take your business to the next level.
- Think local for your business needs
We all know how easy it is to just order from Amazon and BAM! Prime has your needs at your door the next day. We’ve all done it. But this year, think about other local businesses that you could patronize!
See our business listings to find a local spot to assist your business in 2023.
- Expand Your Network
What’s the best way to have people consider your business when they themselves need something? Networking! There are a plethora of local networking opportunities, from the Chamber of Commerce gatherings to the PointBank Business Breakfast.
Every month, we throw together a blog on that month’s local business gatherings, networking opportunities and webinars to enhance your business. Check out the workshops from the Texas Woman’s Center for Women Entrepreneurs, Continuing Education courses from NCTC, the Coffee + Convo and Lunch + Learn events from Stoke Denton or find a webinar from the Small Business Expo! Better yet – network with other local businesses through the Pilot Point Chamber of Commerce!
- Show Your Employees That You Care
With the world shifting to remote work and employee retention being a hot-button topic, showing your employees that you really do want the best for them can be a great way to keep those great employees from looking for other opportunities. From simple things like celebrating birthdays to acknowledging publicly their wins and a job well done, there are ways to just make your employees know that you see them and how hard they work. See 37 employee appreciation ideas from When I Work to get some ideas on how to keep your employees happy!
Don’t forget occasionally to treat yo’self, amazing small business owners! See some resolutions for the owners themselves from Temple University.